Guangdong-Hong Kong-Macao Greater Bay Area Badminton Mixed Team Tournament Finals Conclude in Triumph

——KUMPOO Witnesses Bay Area Glory

From April 19 to 20, the 2025 Guangdong-Hong Kong-Macao Greater Bay Area Badminton Mixed Team Tournament Finals concluded successfully at Shenzhen Bao'an Gymnasium. The tournament not only showcased high-level competitive matches but also fostered deep integration of sports, culture, and economy in the Greater Bay Area through diversified brand partnerships and public engagement.

As the official partner, KUMPOO provided comprehensive equipment support while demonstrating its core philosophy of "Take the Challenge", combining cutting-edge technology and innovation to highlight the strength of China's badminton equipment brand.

Tournament Highlights: Peak Competition and Brand Empowerment

In the final, the winning team demonstrated the perfect combination of professional players and advanced technology equipment through their precise tactics and seamless coordination.

The tournament featured "KUMPOO Red 1" shuttlecocks, renowned for their exceptional flight stability and durability. These professional-grade shuttlecocks helped athletes push their limits and achieve peak performance.

Online and Offline Engagement: Brand Synergy Drives Economic Vitality

The tournament adopted a dual-track model of "online + offline" engagement. Online livestreams attracted over 1.2 million views, while all 6,000 free offline seats were snapped up instantly.

The tournament carnival featured interactive games and KUMPOO product experience zones showcasing latest rackets and shoes, which attracted the attention of many badminton enthusiasts.

Since its 2022 inception, this tournament has become a benchmark for regional sports development. As a prelude to the 15th National Games, this 2025 Tournament accelerated integration of sports, culture and commerce across the Bay Area.

Leveraging the tournament as a platform, KUMPOO is driving deeper industrial upgrades, transforming immediate engagement into long-term brand momentum. Attendees experienced firsthand the technological advancements in sports equipment, while KUMPOO's sustained event initiatives build lasting user value, laying the foundation for future strategic growth.

Looking Ahead: Empowering Chinese Badminton Across the Industry Chain

KUMPOO, with "Take the Challenge" as its brand DNA, continues to advance technological innovation and industrial upgrades.

In April 2025, KUMPOO established its first professional badminton string production base in Japan. Utilizing top-tier materials and cutting-edge techniques, the self-developed strings achieve an industry-leading yield rate, redefining benchmarks for badminton strings.

Committed to youth sports education, KUMPOO partnered with Guangdong Experimental Middle School (Liwan Campus) in March 2025 to provide robust support for nurturing young badminton talent.

The brand also launched the "No Fear of Challenge" Badminton Mixed Team Tournament, linking seven major cities with a total prize pool exceeding one million RMB. Centered on "inclusivity for all", the tour brings together professional players and grassroots enthusiasts, while collaborations with platforms like POIZON further amplify KUMPOO's influence.

The brand also launched the "No Fear of Challenge" Badminton Mixed Team Tournament, linking seven major cities with a total prize pool exceeding one million RMB. Centered on "inclusivity for all", the tour brings together professional players and grassroots enthusiasts, while collaborations with platforms like POIZON further amplify KUMPOO's influence.